Pop them up and the people shall pop in!

Pop-up shops are spurting all over town. Perfect, because it’s just that time of the year where we “need” to shop, and are always on the look-out for fresh ideas. In SoHo we have The Limited (which might be upgraded from pop-up to perm in January) and my favorite: Phaidon bookshop. The English art coffee table book publisher opened its first store in London this year and set up shop on Wooster Street in October for the holiday season (rumors here too that they might be here to stay, depending on how it goes).

And lucky us, I just found out that they are having a party tonight, all books will be 20% off from 6pm until 9pm. Drinks and signing "I Know How to Cook" with adapter and translator Clotilde Dusoulier. TONIGHT! (there's nothing more dangerous to my wallet then booze & browse, but still, i need to do Christmas shopping eventually, why not take advantage of the discount and festive atmosphere?)

Walking in there, I knew I could count on finding gorgeous imagery in super high quality paper,beautifully bound. Illustration books make perfect gifts for all types.

And talking about searching for “the” gift, what I really enjoyed at the store where the silver prints of photographers such as established lens masters: Elliott Erwitt, Nan Goldin and Jeff Wall. All signed and numbered! Worth a visit.

100 Wooster Street
212 925 1900

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