The NoMad Hotel (movie)

After years wrapped in renovation, the NoMad is finally unveiled. Located on the in the historic district North of Madison Square Park (hence the neighborhood’s nickname NoMad) the hotel is a homage to Paris in the twenties, taking advantage of the 100+ year-old building’s original opulence. The overall feeling is warm and charming, striving for romantic.   
The hood is still a bit shabby, but that’s also slowly changing. WIth block the ultra hip Ace Hotel just one block away, that area is bound to become a destination.

I love the concept for curating the books in the library. According to Andrew Zobler, the owner of the hotel, the idea was to recreate the reading taste of a well-educated twenty something French educated woman who moves to NYC in the quest for romance and adventure.



The restaurant’s team couldn’t be better: Daniel Humm and Will Guidara, of Michelin-three-starred Eleven Madison Park.
The elegant setting and the direct sunrays that shine through the enormous skylight in the building’s courtyard is stunning and ensures a bright atmosphere for a breakfast meeting, or leisurely brunch.

The meticulously restored copper cupola will house the bar of a rooftop restaurant, opening this summer.

This is a movie I made about my recent visit and tour of a couple of rooms.



Still operating under soft opening rates, but not for long. When booked in advance you can get a small discount. (328 for a basic “classic” room instead of 345).
For more the NoMad's website and to make reservations, go here.




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Macy's turns Brazilian

 Samba dancers opened up the the catwalk before the runway shows by designers such as Rachel Roy and INC

Since last night, Brazil is now also spelled with an S in NYC, thanks to Macy’s. BraSil, as in its written in its native Portuguese, is the latest theme endorsed by the mega department store, which is paying tribute to its design and culture with the campaign “Brasil: a Magical Journey”. The launch party was last night, filled with clichés, such as semi-naked samba dancers wearing feathers on tiaras, overly sweet caipirinhas, and even parrot clad ladies prancing about on stilts. Yes, stuff you see “everyday” in real Brasil… In any case, the vibe was fun and positive. Especially because all funds raised by the silent auction went towards BrazilFoundation. Bebel Gilberto ad Sergio Mendez sang a couple of classic tunes, which set the party mode and lifted the spirits of the 500 or so guests hanging around store’s the 9th floor.

To stock up on Brazilian goods or Brasil-inspired fashion, visit Macy's The Magic of Brasil site

 Guarana is a typical Brazilian soda, that tastes like gummybear juice (if there were such a thing!).

The store has a Brazilian corner called "O Mercado", which brings traditional arts and crafts to the Macy's shoppers



Window at Herald Square



Bebel Gilberto poses in front of her portrait made by artist Marcos Marin, who graciously donated the painting for the silent auction, benefiting BrazilFoundation.




The first floor was partly turned into a slice of Ipanema's sidewalk


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